Speakers

dr Paweł Zembura

Institute for Sport Governance

dr Paweł Zembura

Członek Zarządu

Institute for Sport Governance

16:25 - 17:10
Masterclass

Masterclass

NGO and ESG. Significant Partnerships for Sport and Business – Case Study of the Graj z Głową Foundation

Ewa Urtnowska

Fundacja „Graj z Głową”

Kinga Achruk

Fundacja „Graj z Głową”

dr Paweł Zembura

Institute for Sport Governance

Ewa Urtnowska

Fundacja „Graj z Głową”

Ewa Urtnowska

CEO

Fundacja „Graj z Głową”

16:25 - 17:10
Masterclass

Masterclass

NGO and ESG. Significant Partnerships for Sport and Business – Case Study of the Graj z Głową Foundation

Ewa Urtnowska

Fundacja „Graj z Głową”

Kinga Achruk

Fundacja „Graj z Głową”

dr Paweł Zembura

Institute for Sport Governance

Ewelina Albrecht – Ziaja

Polski Związek Żeglarski

Ewelina Albrecht – Ziaja

Dyrektor Biura

Polski Związek Żeglarski

16:05 - 16:30
CHILDREN’S AND YOUTH SPORTS

Expert Presentation

What is safeguarding – from theory to practice.

Luiza Złotkowska

Polski Komitet Olimpijski

Ewelina Albrecht – Ziaja

Polski Związek Żeglarski

Ewelina Sterczewska

Park Tenisowy Olimpia

Ewelina Sterczewska

Board Member

Park Tenisowy Olimpia

13:50 - 14:35
LOCAL SPORTS

Expert Debate

Gaps in sports infrastructure – what do we lack for the development and organization of sports

Ewelina Sterczewska

Park Tenisowy Olimpia

Wojciech Bochnak

Województwo Dolnośląskie

Maciej Szymański

Widzew Łódź

Fathi Abou El Gadaiel

LTT Sports Saudi Arabia

Fathi Abou El Gadaiel

Regional Associate

LTT Sports Saudi Arabia

16:25 - 17:10
Masterclass

Masterclass (Sala B)

Urban Sports Clubs – The Path to Self-Sufficiency

Konrad Goździor

LTT Sports

Fathi Abou El Gadaiel

LTT Sports Saudi Arabia

Florian Riepe

AEG Europe

Florian Riepe

Senior Director - Partnership Activation

AEG Europe

Florian Riepe is a seasoned professional in the sports marketing and entertainment industry, currently serving as the Senior Director of Partnership Activation at Anschutz Entertainment Group (AEG) in Germany. Based in Berlin and Hamburg, Florian brings a wealth of experience spanning over 25 years, with a proven track record of driving business development and innovative marketing strategies.

Prior to joining AEG in October 2023, Florian held key leadership roles at prominent organizations, including Production Resource Group, where he served as Head of Sports & Special Events. In this capacity, he was instrumental in expanding business opportunities across traditional sports, esports, and special events. His earlier roles also include contributions as the Senior Vice President of Marketing & International Markets at HSV, where he led various initiatives including game day operations, the establishment of an esports team and an internationalisation strategy process.

Florian’s experience extends internationally, having served as Managing Director for Lagardère Unlimited Events in North America, where he successfully managed the ITU World Triathlon Grand Final in Chicago. He has also held senior positions at SPORTFIVE and UFA Sports.

Florian's career is marked by a deep understanding of brand strategy, sponsorship activation, and market development across various sports disciplines. He has played a crucial role in driving international marketing strategies and enhancing fan engagement through innovative projects and community initiatives.

17:15 - 18:00
SPORTS COMMUNITY

Expert Debate

Modern building of fan experience during sports events

Marian Kmita

Telewizja Polsat

Florian Riepe

AEG Europe

Jan Schaffner

Riedel Communications

Jakub Rachfalik

Forum by Nowy Styl

Paula Gibała

Nowy Styl

Geoff Wilson

Geoff Wilson Consultancy

Geoff Wilson

Geoff Wilson Consultancy

15:35 - 16:00
SPORTS COMMUNITY

Expert Presentation

In Pursuit of the Holy Grail – How to Increase Attendance and Fan Engagement in Sports

Geoff Wilson

Geoff Wilson Consultancy

Grzegorz Łagowski

Grupa InPost

Grzegorz Łagowski

International Sponsorship and Communications Manager

Grupa InPost

13:50 - 14:35
BUSINESS IN SPORTS

Expert Debate

Domestic and international sports events – Are they profitable and what benefits do they offer for sports, business, and fans?

Marcin Rosengarten

Silesia Diamond League

Grzegorz Łagowski

Grupa InPost

Iwona Dziobek

Westminster Group

Iwona Dziobek

Marketing Director

Westminster Group

17:15 - 18:00
BUSINESS IN SPORTS

Expert Debate

Function of agencies in the sports business ecosystem

Krzysztof Kropielnicki

Stowarzyszenie Sport Biznes Polska

Ashley Bendelow

SPORTFIVE UK

Andy Payne

Interbrand Group

Iwona Dziobek

Westminster Group

Marcin Trzepla

DDB Warszawa

Jakub Kłyszejko

Sportmarketing.pl

Jakub Kłyszejko

Redaktor Naczelny

Sportmarketing.pl

15:35 - 16:20
Masterclass

Masterclass (Sala B)

The role and influence of the media on the bookmaking market

Jakub Kłyszejko

Sportmarketing.pl

Jakub Kosowski

Urząd Miasta Lublin

Jakub Kosowski

Director of Sports Department

Urząd Miasta Lublin

Jakub Kot

CMS

Jakub Kot

Senior Associate

CMS

Jakub Kot is an attorney-at-law and a senior associate in the Energy & Infrastructure Department at CMS.

Jakub has nearly 10 years of professional experience in providing comprehensive legal services for projects implemented in the infrastructure sector (particularly those executed in the form of public procurement, public-private partnerships, concessions for construction works or services, and project finance).

Jakub provides services to general contractors, operators, technology suppliers, financial institutions, government entities, local government units, and municipal companies (including city sports clubs), specializing in the comprehensive support of infrastructure projects. This includes conducting due diligence studies, developing recommended organizational and legal structures for projects, carrying out procurement procedures, drafting and negotiating contracts, and assisting clients during the final stages of project implementation. Furthermore, Jakub has experience in financial closure processes of projects (including those involving non-refundable funding from the European Union) and in representing clients in appeal proceedings before the National Appeals Chamber.

He has repeatedly supported clients in pilot projects across nearly all major infrastructure sectors (including water and sewage, maritime, real estate, transportation, healthcare, energy, and waste management sectors).

In 2022 and 2023, he was recommended by Chambers & Partners as an "Associate to watch" in the Project & Infrastructure category.

16:25 - 17:10
Masterclass

Masterclass (Sala B)

Urban Sports Clubs – The Path to Self-Sufficiency

Konrad Goździor

LTT Sports

Fathi Abou El Gadaiel

LTT Sports Saudi Arabia

Jakub Rachfalik

Forum by Nowy Styl

Jakub Rachfalik

Dyrektor Zarządzający

Forum by Nowy Styl

13:50 - 14:35
Masterclass

Masterclass (SALA B)

C-Suite – CEO, COO, CFO, CMO – main trends influencing the future of the sports industry

Tomasz Zahorski

Legia Training Center

Jakub Rachfalik

Forum by Nowy Styl

Olivier Jarosz

LTT Sports

Joanna Skupinska

LTT Sports

17:15 - 18:00
SPORTS COMMUNITY

Expert Debate

Modern building of fan experience during sports events

Marian Kmita

Telewizja Polsat

Florian Riepe

AEG Europe

Jan Schaffner

Riedel Communications

Jakub Rachfalik

Forum by Nowy Styl

Paula Gibała

Nowy Styl

Jan Ciechomski

OV Grupa/Meczyki & Foot Truck

Jan Ciechomski

Head of Sales

OV Grupa/Meczyki & Foot Truck

Jan Schaffner

Riedel Communications

Jan Schaffner

Program Manager Americas

Riedel Communications

17:15 - 18:00
SPORTS COMMUNITY

Expert Debate

Modern building of fan experience during sports events

Marian Kmita

Telewizja Polsat

Florian Riepe

AEG Europe

Jan Schaffner

Riedel Communications

Jakub Rachfalik

Forum by Nowy Styl

Paula Gibała

Nowy Styl

Janusz Kozioł

Urząd Miasta Kraków

Janusz Kozioł

Pełnomocnik Prezydenta Miasta Krakowa ds. Rozwoju Kultury Fizycznej

Urząd Miasta Kraków

13:00 - 13:45
LOCAL SPORTS

Expert Debate

Sports cities of the future – way to a healthy and active society

Claudine Breton

Think Sport

Dorota Ognicha

Ministerstwo Sportu i Turystyki

Janusz Kozioł

Urząd Miasta Kraków

Jarosław Jurczak

Legia Warszawa

Jarosław Jurczak

Vice President of the Management Board

Legia Warszawa

Jarosław Jurczak is an experienced leader in the sports and investment sectors, currently serving as Vice President of the Management Board and CFO of Legia Warsaw, a leading Polish football and multi-sport club, as well as Managing Director at Radwan Investments, a family office focusing on IT, sports and entertainment, media, and real estate.

Over his 20-year career, he has gained a reputation as a driving force behind, supporter of, and manager of enterprises and investments, ranging from startups to multi-billion dollar projects. His expertise includes corporate and project finance, governance management, business risk, and international transactions, particularly in sectors such as sports, entertainment, IT, infrastructure, real estate, biotechnology, oil and gas, and energy. He is also deeply involved in impact investments in developing countries, with a focus on Central and Eastern Europe.

Previously, he was a manager at Kulczyk Investments, Poland's largest investment firm, where he led projects and mergers and acquisitions transactions in the infrastructure, oil and gas, and energy sectors. Before that, he advised the Minister of National Defense and practiced law at CMS Cameron McKenna in Warsaw.

He holds a Master’s degree in International Relations from the Warsaw School of Economics and a Master’s degree in Law and Administration from the University of Warsaw. He was also a Visiting Scholar and fellow in Law and Economics at the University of California, Berkeley, and a Ph.D. candidate in Comparative Economic Analysis of Law and Institutions at the University of Turin from 2004 to 2007. He is a graduate of the Zbigniew Pełczyński School for Political Leaders.

He sits on several supervisory boards of businesses and non-profit organizations, including the Legia Foundation and the Legia Soccer Schools Foundation, and is passionate about creating value through strategic investments and partnerships across different industries and markets.

11:45 - 12:15
MAIN STAGE

Expert Debate

Sports funding

Tomasz Zahorski

Legia Training Center

Katarzyna Czajka

Women Leaders in Business Foundation

Piotr Michalczyk

PwC Polska

Jarosław Jurczak

Legia Warszawa

Joanna Flis

Joanna Flis

Pedagożka i ekspertka ds. e-uzależnień

17:15 - 18:00
CHILDREN’S AND YOUTH SPORTS

Expert Debate

Sport in the lives of children and youth – can it free young minds?

Joanna Skupinska

LTT Sports

Joanna Skupinska

LTT Sports

13:50 - 14:35
Masterclass

Masterclass (SALA B)

C-Suite – CEO, COO, CFO, CMO – main trends influencing the future of the sports industry

Tomasz Zahorski

Legia Training Center

Jakub Rachfalik

Forum by Nowy Styl

Olivier Jarosz

LTT Sports

Joanna Skupinska

LTT Sports

Jolanta Żyśko

AWF Warszawa

Jolanta Żyśko

Prorektor ds. promocji i rozwoju

AWF Warszawa

13:00 - 13:45
CHILDREN’S AND YOUTH SPORTS

Expert Debate

Physical fitness of children and youth in Poland – where are we now, and where can we be in the future?

Jolanta Żyśko

AWF Warszawa

VIII KONGRES SPORT BIZNES POLSKA  5-6 LISTOPADA 2024 – DOUBLETREE BY HILTON WARSZAWA  KONTAKT DO ORGANIZATORA ➡