VIII Congress Sport Business Poland

November 5-6, Warsaw

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Dear Ladies and Gentlemen,

Tomasz Rożenek

Chairman of Sport Business Poland

The VIII Sport Business Poland Congress is approaching!

Today, more than ever, Polish sports need development. That’s why, as an independent association, we intend to further stimulate the industry to contribute to positive changes, both in business and systemically.

The upcoming VIII Sport Business Poland Congress is the perfect opportunity to sow the seeds of change by spreading new perspectives, building relationships, and providing business opportunities. Within SBP, we not only support growth but accelerate it by creating optimal conditions – connecting the best in the sports industry, both on and off the field. Through our events, we support this process by offering participants top speakers, the most relevant connections, and the best insights and solutions, because we believe that in a group guided by shared values – SUPPORT, DEVELOPMENT, GOOD AND ETHICAL RELATIONSHIPS – there is the greatest strength.

I encourage you to join us for the VIII edition of the SBP Congress and to explore new development perspectives together.

See you on November 5-6 in Warsaw!

Tomasz Rożenek

Chairman of Sport Business Poland

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THE ENTIRE SPORTS INDUSTRY IN ONE PLACE

The Sport Business Poland Congress, the most important gathering of representatives from the world of sports and sports business, returns in a refreshed format!

On November 5-6, 2024, we will once again provide you with a high-quality space for discussions, exchange of views, and, most importantly, networking with an international group of experts.

During the autumn edition, the event’s agenda will change its usual format. For the first time, on the Main Stage, we will invite all participants to a joint discussion about the future of sports in Europe. The program will also feature four stages focused on selected thematic areas, masterclasses, SBP workshops, and an Industry Evening.

Over the course of two days at the DoubleTree by Hilton Hotel, you will have access to over 30 substantive presentations. Thanks to the Congress’s international format, you will have the opportunity not only to learn about global trends and innovative solutions but also to exchange experiences with top experts from Poland and abroad.

Join us and discover new development perspectives for you and your organization!

Plebiscite of SBP Leaders

Plebiscite of SBP Leaders

EXCEPTIONAL HONOR

For the third time, we will honor representatives of the sports and business industry who, through their charisma, knowledge, and experience, have a real impact on the development of the world of sports and sports business.

MASTERCLASS

MASTERCLASS

Learning from the Best of the Best

Gain knowledge from top experts in your field through intimate, interactive sessions.

Practical Format

Practical Format

A COMBINATION OF CONFERENCE AND WORKSHOPS

During the Congress, you can expect in-depth debates, presentations, One-on-One conversations, masterclasses, and practical workshops featuring top experts from Poland and abroad.

International Experts

International Experts

LECTURES AND DISCUSSIONS WITH LEADING EXPERTS

Nearly 130 world-class experts will take the stage across 6 congress venues. By participating in the event, you will broaden your knowledge with international perspectives, discover new viewpoints, and learn about global trends.

Industry Evening

Industry Evening

NETWORKING AT THE HIGHEST LEVEL

Join us and take advantage of the opportunity to build valuable relationships and exchange experiences in less formal setting.

Speakers – Stay tuned for the announcement of the first names!

Agenda

Day I (5.11.2024)
08:00 – 09:25

Registration/Welcome coffee

09:25 – 09:30

Official opening of the VIII Sport Business Poland Congress

09:30 – 10:00

Expert Debate

Sporting Future of Europe

10:00 – 10:30

Plebiscite of Sport Business Poland Leaders 2024

10:30 – 11:15

Coffee break/Networking

11:15 – 11:45

Expert Debate

Olympic Games in Poland

11:45 – 12:15

Expert Debate

Sports funding

12:15 – 13:00

Coffee break/Networking

13:00 – 18:00

Presentations in Thematic sessions

20:00 – 01:00

Industry Evening – meeting of congress participants

08:00 – 09:25

Registration/Welcome coffee

09:25 – 09:30

Official opening of the VIII Sport Business Poland Congress

09:30 – 13:00

Presentations on the Main Stage

13:00 – 13:45

Expert Debate

Revolution or evolution? A new strategy for funding and engagement of state-owned companies in polish sports

13:50 – 14:35

Expert Debate

Domestic and international sports events – Are they profitable and what benefits do they offer for sports, business, and fans?

14:35 – 15:35

Lunch/Networking

15:35 – 16:00

Expert Presentation

Creation and Storytelling: Ways to new and innovative marketing partnerships

16:05 – 16:30

Expert Presentation

Activation of sponsorship law – new trends and solutions that influence brand success in sports

16:35 – 17:00

One on One conversation

Best examples of commercial partnerships in sports

17:00 – 17:15

Coffee break/Networking

17:15 – 18:00

Expert Debate

Function of agencies in the sports business ecosystem

20:00 – 01:00

Industry Evening – meeting of congress participants

08:00 – 09:25

Registration/Welcome coffee

09:25 – 09:30

Official opening of the VIII Sport Business Poland Congress

09:30 – 13:00

Presentations on the Main Stage

13:00 – 13:45

Expert Debate

From vision and strategy to implementation and development of an engaged and aware sports community – different ways to success.

14:35 – 15:35

Lunch/Networking

15:35 – 16:00

Expert Presentation

Silver generation in sports and their needs for consuming sports – fan engagement strategy.

16:05 – 16:30

Expert Presentation

How to monetize a sports community and generate new sources of funding?

16:35 – 17:00

One on One conversation

Human resources development strategy in the organization

17:00 – 17:15

Coffee break/Networking

17:15 – 18:00

Expert Debate

Modern building of fan experience during sports events

20:00 – 01:00

Industry Evening – meeting of congress participants

08:00 – 09:25

Registration/Welcome coffee

09:25 – 09:30

Official opening of the VIII Sport Business Poland Congress

09:30 – 13:00

Presentations on the Main Stage

13:00 – 13:45

Expert Presentation

Sports cities of the future – way to a healthy and active society

13:50 – 14:35

Expert Debate

Gaps in sports infrastructure – what do we lack for the development and organization of sports

14:35 – 15:35

Lunch/Networking

15:35 – 16:00

Expert Presentation

Sports as a strategy of major city.

16:05 – 16:30

Expert Presentation

Safety and management of sports facilities during sporting events

16:35 – 17:00

One on One conversation

Brand engagement in local sports – from evaluate needs to effective sponsorship actions

17:00 – 17:15

Coffee break/Networking

17:15 – 18:00

Expert Debate

The role and tasks of sports in the local community – from funding and proper infrastructure to increasing physical activity and interest in sports among residents

20:00 – 01:00

Industry Evening – meeting of congress participants

08:00 – 09:25

Registration/Welcome coffee

09:25 – 09:30

Official opening of the VIII Sport Business Poland Congress

09:30 – 13:00

Presentations on the Main Stage

13:00 – 13:45

Expert Debate

Definition of success in youth and kids sports. Is the sports result the only measure of success?

13:50 – 14:35

Expert Debate

From amateur to professional – what function are taking sports organizations, sponsors, and local authorities in shaping future generations?

14:35 – 15:35

Lunch/Networking

15:35 – 16:00

Expert Presentation

Alpha Generation – how to engage, develop, and keep youth in sports?

16:05 – 16:30

Expert Presentation

Strategy for funding, developing, and promoting youth sports – a case study of a foreign country

16:35 – 17:00

One on One conversation

How to increase children and youth participation in sports using existing sports infrastructure?

17:00 – 17:15

Coffee break/Networking

17:15 – 18:00

Expert Debate

New sports, new distribution channels, new audiences – what influences the interest of the younger generation in sports?

20:00 – 01:00

Industry Evening – meeting of congress participants

08:00 – 09:25

Registration/Welcome coffee

09:25 – 09:30

Official opening of the VIII Sport Business Poland Congress

09:30 – 13:00

Presentations on the Main Stage

13:00 – 13:45

Masterclass

Management of athlete’s image

13:50 – 14:35

Masterclass

C-Suite – CEO, COO, CFO, CMO – main trends influencing the future of the sports industry

14:35 – 15:35

Lunch/Networking

15:35 – 16:20

Masterclass

New technologies in sports and their impact on industry development

16:25 – 17:10

Masterclass

NGO and ESG. Significant Partnerships for Sport and Business – Case Study of the Graj z Głową Foundation

17:15 – 18:00

Masterclass

Investors in sports.

20:00 – 01:00

Industry Evening – meeting of congress participants

Participation Packages

EARLY BIRD REGISTRATION FOR PARTICIPATION PACKAGES BEGINS ON SEPTEMBER 9 AT 8:00 PM!

To ensure your comfort, we have prepared several participation options for the VIII Sport Business Poland Congress. Depending on your preferences, you can choose between in-person attendance (one-day or two-day) or online participation.

Package prices may vary depending on the current stage of sales.

For any additional questions, please feel free to CONTACT the Organizer’s office.

Online Package

50 EUR

  • Online Participation in the 8th SBP Congress (November 5th)
  • Simultaneous Translation of International Presentations
  • Access to Video Recordings from the Congress
  • Certificate of Conference Participation
  • Coffee Breaks and Lunch (Day 1)
  • Access to the Networking Platform and App
  • Participant Starter Pack
  • Participation in the Industry Evening (November 5th)
  • Participation in SBP Workshops (November 6th)
  • Coffee Breaks and Lunch (Day 2)
  • Certificate of Workshop Participation
  • Access to Workshop Training Materials
Buy ticket

Standard Package

150 EUR

  • Online Participation in the 8th SBP Congress (November 5th)
  • Simultaneous Translation of International Presentations
  • Access to Video Recordings from the Congress
  • Certificate of Conference Participation
  • Coffee Breaks and Lunch (Day 1)
  • Access to the Networking Platform and App
  • Participant Starter Pack
  • Participation in the Industry Evening (November 5th)
  • Participation in SBP Workshops (November 6th)
  • Coffee Breaks and Lunch (Day 2)
  • Certificate of Workshop Participation
  • Access to Workshop Training Materials
Buy ticket

VIP Package

400 EUR

  • Participation in the on-site VIII SBP Congress (November 5th)
  • Participation in SBP Workshops (November 6th)
  • Participation in the Industry Evening (November 5th)
  • Simultaneous translation of foreign speeches
  • Coffee breaks and lunch (Day 1 and Day 2)
  • Access to the networking platform and application
  • Access to the VIP networking area for Partners/Speakers
  • Accommodation at the DoubleTree by Hilton Hotel (November 4/5 or 5/6, 2024)
  • Participant Starter Pack
  • Certificates of participation in the Congress and Workshops
  • Access to video recordings of the event
  • Access to workshop training materials
Buy ticket

Additional options

  • Invitation for the Industry Evening (November 5) – 50 EUR
  • A night in the DoubleTree by Hilton Hotel Warsaw (Nov 4-5 or Nov 5-6) – 150 EUR

Buy ticket

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CONTACT THE ORGANIZER

Julia Janc

Sales and Marketing Specialist