Aleš Hlavička

Dyrektor ds. marketingu i sprzedaży

Fandom Factory

Co-founder of Fandom Factory, an agency focused on fan experience and live sports entertainment. Head of Marketing & Partner Activations and Chair of the Fan Culture Commission within the International Floorball Federation (IFF). He has led the complete partners’ activations for EuroBasket 2025 and FIBA Basketball World Cup 2023, for brands like Nike, Tissot, and TCL. Directed video production for the Czech Olympic Team at the Olympic Games in Rio 2016 and PyeongChang 2018.