VI SPORT BUSINESS POLAND CONGRESS
21-22.11.2023 WARSAW
VI SPORT BUSINESS POLAND CONGRESS
21 - 22.11.2023 WARSAW, POLAND

When we wonder if we can set our goal even higher, there can be only one answer – of course!

After a short break, we return to host you again on the most important sports and sports business event. We proudly announce that Sport Business Poland Congress welcomes you again this November at the Hilton Warsaw City Hotel.


For the first time, the Congress is opening up for Europe. This autumn, you will have the chance to gain knowledge from leading international experts and to integrate and make new international contacts with the representatives of the sports business industry.

VI SPORT BUSINESS POLAND CONGRESS IN NUMBERS:
21 - 22.11.2023 WARSAW, POLAND
1800+
PARTICIPANTS
130+
European experts
35
Speakings
5
Thematic sections
2
Days
WHY SHOULD YOU TAKE PART IN THE VI SPORT BUSINESS POLAND CONGRESS?
1. AGENDA

KEY TOPICS FOR EUROPEAN SPORT AND BUSINESS

Weeks of analysis, brainstorms and consultations – that is all we do every time before publishing the program of our Congress. The effect is our agenda, which corresponds to the current and actual needs and gives real value to our participants – not just slogans. It is not easy because our events host hundreds of people from the heart of the sports business industry. That is why we invited the members of the SBP Program Council to create the program of the VI Sport Business Poland Congress together! The SBP Program Council consists of 70 experts playing the most important roles in the Polish sports and sports business industry. The program is available now!

2. SPEAKERS

PRESENTATIONS AND DISCUSSIONS WITH THE LEADING EXPERTS

To guarantee the excellent realising of our exciting agenda, we invite many interesting speakers from the industry. We do our best to host the greatest personalities who want to share their experience with true passion. This time, we expand the list of our specialists with European experts. You will have the chance to see their perspective on sports world development. Just join us November 21-22 in Warsaw! Among our speakers are representatives of the biggest sports organisations and those smaller ones with their significant projects. They will present the most interesting case studies, conduct training sessions and take part in intensive debates and one-on-one talks.

3. UNIQUE FORMULA

CONFERENCE AND WORKSHOPS TOGETHER

On the VI Congress, we are coming back with our appreciated formula from the last year. The autumn edition is two days of knowledge, talks and experience exchange. The first day is the day of our traditional congress. The second day is dedicated to the workshops conducted by the leaders of the sports business industry. It is a perfect opportunity to analyse selected top issues from the industry!

4. NETWORKING

THE MOST SIGNIFICANT MEETING OF THE SPORTS BUSINESS ENVIRONMENT IN POLAND

Everyone who has already been present at our events knows that the atmosphere is incomparable to any other meeting. Last time, at the March event we discussed the future of the industry with over 1000 participants. Now, it is the time to analyse recent months, exchange our experiences and commonly think about the future. It does not matter if you have many years of experience or if you are at the beginning of your career in the sports business world. VI Sport Business Poland Congress is the right place for you! Among our guests are representatives of sports sponsoring companies, leagues, unions, sports organisations and esports, as well as people managing sports facilities or responsible for the development of sports in local governments.

During the Congress, there is an opportunity to make many new contacts with the people who can be your future business partners. To make it easier, we prepared the networking platform for the Congress participants. Also, you will be invited to the evening informal meeting.

5. QUALITY

TOP-LEVEL EVENT

For Sport Business Poland the highest quality and careful preparation for every single detail of our events, it is a big deal. Cooperating with many specialists, we are sure we create for you a world-class event in every aspect.

During the autumn edition, 5 stages and as many as 35 speeches, in which 130 European industry experts will take part, await you. As always, we will also take care of the highest quality sound, image and visual setting, which will certainly affect the comfort of acquiring knowledge, and additionally guarantee you professional post-conference materials. You also do not have to worry about the language barrier, because each participation ticket includes simultaneous translation. After a day full of knowledge and impressions, we invite you to a post-conference meeting, where in a less official atmosphere you will be able to continue the talks and integration started during the Congress.

JOIN US!

SEE THE VIDEOS FROM THE PREVIOUS EDITIONS OF OUR EVENT
VI SPORT BUSINESS POLAND CONGRESS PROGRAM
21 - 22.11.2023 WARSAW, POLAND

The first day of SBP Congress (November 21) remains in the appreciated formula of five thematic blocks. Each of them includes numerous activities, such as inspirational discursive panels, presentations from the top experts and one-on-one talks. On the second day (November 22) the factual knowledge will meet with the practice during the workshops. The program was created in cooperation with the members of the Sport Business Poland Program Council.

SECTION FOR THE SPORTS ORGANISATIONS
8:00 - 9:30
Registration/Welcome Coffee
9:25 - 9:30
6th Sport Biznes Polska Congress Opening Ceremony
9:30 - 10:00
‘Sport Biznes Polska Leaders 2023’ Contest - Winners’ announcement
10:00 - 10:45
Coffee Break/Networking
10:45 - 11:45
(EXPERTS DEBATE) The Future of European Sports - How to define the way of changes and how to adapt the management, financial and development model to the needs and possibilities of the organisation in an effective way?
11:45 - 12:15
Coffee Break/Networking
12:15 - 13:15
EXPERTS DEBATE) New trends in creating and realising marketing strategy - how do European sports organisations react to fans' and business partners' needs?
13:15 - 13:45
Coffee Break/Networking
13:45 - 14:15
(PRESENTATION) Digital transformation and digitalisation - influence of new technologies on the functioning of sports organisations, communication with fans and cooperation with business.
14:15 - 14:45
(PRESENTATION) ‘WIN - WIN - WIN’ - How can organisations, fans and sponsors create professional sports products together?
14:45 - 15:30
Lunch/networking
15:30 - 16:00
One-on-one talk
16:00 - 16:15
Coffee Break/Networking
16:15 - 17:15
(EXPERTS DEBATE) Building attendance at sports events - how can various disciplines effectively reach their fans, create untypical promotion activities and finally, reach their goals?
17:15 - 17:30
6th Sport Biznes Polska Congress 1st Day Ending
20:30 - 1:30
6th Sport Biznes Polska Congress Industry Evening for the participants
SECTION FOR THE SPORTS SPONSORS
8:00 - 9:30
Registration/Welcome Coffee
9:25 - 9:30
6th Sport Biznes Polska Congress Opening Ceremony
9:30 - 10:00
‘Sport Biznes Polska Leaders 2023’ Contest - Winners’ announcement
10:00 - 10:45
Coffee Break/Networking
10:45 - 11:45
(EXPERTS DEBATE) 2024 - The year of sports’ emotions in Europe! How the Olympic Games and EURO 2024 will impact brands sponsoring activities, project activation and using sport in communication with customers.
11:45 - 12:15
Coffee Break/Networking
12:15 - 13:15
(EXPERTS DEBATE) Sports ambassadors of brands - how to find a proper voice to kick-start a brand on a local, national or European market?
13:15 - 13:45
Coffee Break/Networking
13:45 - 14:15
(PRESENTATION) Using new technologies and digital solutions in sports sponsorship - how to maximise the efficiency of the sponsorship activities and stand out from the other companies?
14:15 - 14:45
(PRESENTATION) Brand’s marketing strategy - the key to activation and reaching targets in a sponsoring project
14:45 - 15:30
Lunch/networking
15:30 - 16:00
One-on-one talk
16:00 - 16:15
Coffee Break/Networking
16:15 - 17:15
(EXPERTS DEBATE) Is sports sponsorship an efficient tool for brands to achieve selling, promotion and social targets and how to measure its efficiency?
17:15 - 17:30
6th Sport Biznes Polska Congress 1st Day Ending
20:30 - 1:30
6th Sport Biznes Polska Congress Industry Evening for the participants
SECTION FOR THE LOCAL AUTHORITIES
8:00 - 9:30
Registration/Welcome Coffee
9:25 - 9:30
6th Sport Biznes Polska Congress Opening Ceremony
9:30 - 10:00
‘Sport Biznes Polska Leaders 2023’ Contest - Winners’ announcement
10:00 - 10:45
Coffee Break/Networking
10:45 - 11:45
(EXPERTS DEBATE) European models of financing, managing and developing sports on a local ground.
11:45 - 12:15
Coffee Break/Networking
12:15 - 13:15
(EXPERTS DEBATE) International cooperation in promoting and developing sports by the local authorities - why is it worth and what chances and possibilities does it create for the towns, cities and regions?
13:15 - 13:45
Coffee Break/Networking
13:45 - 14:15
(PRESENTATION) Sports in a city development strategy - a case study of foreign self-government.
14:15 - 14:45
(PRESENTATION) Active cities - How to whip up the sporting rivalry between the cities and provide people with unforgettable emotions?
14:45 - 15:30
Lunch/networking
15:30 - 16:00
One-on-one talk
16:00 - 16:15
Coffee Break/Networking
16:15 - 17:15
(EXPERTS DEBATE) The role and tasks of a local authority in releasing sports talents and propagating sports among children and young people.
17:15 - 17:30
6th Sport Biznes Polska Congress 1st Day Ending
20:30 - 1:30
6th Sport Biznes Polska Congress Industry Evening for the participants
SECTION FOR THE SPORTS VENUES AND CENTERS
8:00 - 9:30
Registration/Welcome Coffee
9:25 - 9:30
6th Sport Biznes Polska Congress Opening Ceremony
9:30 - 10:00
‘Sport Biznes Polska Leaders 2023’ Contest - Winners’ announcement
10:00 - 10:45
Coffee Break/Networking
10:45 - 11:45
(EXPERTS DEBATE) Local sports centre as a key element of development, promotion and management of sports in the local area. Where to find advantages and how to cooperate with the closest surroundings effectively?
11:45 - 12:15
Coffee Break/Networking
12:15 - 13:15
(EXPERTS DEBATE) Outsourcing in sports venues managing - what possibilities and development perspectives does it create and how does it affect the current functioning of sports venues in Poland and abroad?
13:15 - 13:45
Coffee Break/Networking
13:45 - 14:15
(PRESENTATION) New trends and practical solutions in projecting, building and functioning European sports venues.
14:15 - 14:45
(PRESENTATION) How to maximise sports venue incomes, implement new solutions and create dedicated offers for inhabitants and tourists?
14:45 - 15:30
Lunch/networking
15:30 - 16:00
One-on-one talk
16:00 - 16:15
Coffee Break/Networking
16:15 - 17:15
(EXPERTS DEBATE) How to go through the entire process of building, developing or modernising sports infrastructure corresponding to the inhabitants' and tourists' needs?
17:15 - 17:30
6th Sport Biznes Polska Congress 1st Day Ending
20:30 - 1:30
6th Sport Biznes Polska Congress Industry Evening for the participants
SECTION FOR THE ENTERTAINMENT INDUSTRY
8:00 - 9:30
Registration/Welcome Coffee
9:25 - 9:30
6th Sport Biznes Polska Congress Opening Ceremony
9:30 - 10:00
‘Sport Biznes Polska Leaders 2023’ Contest - Winners’ announcement
10:00 - 10:45
Coffee Break/Networking
10:45 - 11:45
(EXPERTS DEBATE) Why are so few women in esports? How effectively fight stereotypes and strengthen the role of women in the esports environment?
11:45 - 12:15
Coffee Break/Networking
12:15 - 13:15
(EXPERTS DEBATE) How will the betting and games of chance market in Poland change? Is there still room for new entities?
13:15 - 13:45
Coffee Break/Networking
13:45 - 14:15
(PRESENTATION) Affiliation in the entertainment industry - from defining common goals to choosing the right tools for effective implementation and measuring the effectiveness of activities.
14:15 - 14:45
(PRESENTATION) Who is an esports viewer? Opportunities and possibilities for the industry resulting from a nationwide study.
14:45 - 15:30
Lunch/networking
15:30 - 16:00
One-on-one talk
16:00 - 16:15
Coffee Break/Networking
16:15 - 17:15
(EXPERTS DEBATE) Is esports a private business initiative, or does it need institutional support from state authorities in the process of development, education and promotion?
17:15 - 17:30
6th Sport Biznes Polska Congress 1st Day Ending
20:30 - 1:30
6th Sport Biznes Polska Congress Industry Evening for the participants
WARSZTATY DRUGIEGO DNIA VI KONGRESU SBP

The second day of the Sport Biznes Polska Congress (November 22, 2023) is the practical workshop time. On this day we meet in smaller groups – we focus on interactive and practical training. Our experts will introduce you to new trends and will present interesting and innovative solutions, and also tools you can implement in your daily activities successfully. In addition, workshop participants will also receive a certificate confirming the development of professional qualifications!

The workshops are conducted only in Polish language.

PARTICIPATION TICKETS
21 - 22.11.2023 WARSAW

For your comfort, we have prepared several variants of participation in the VI Sport Business Poland Congress. Depending on your preferences, you can choose to participate on-site or online. Online access applies only to the first day of the SBP Congress.

When choosing on-site tickets, it is possible to take advantage of a 1-day ticket covering only the conference.

*Ticket pricing may vary depending on the current stage of sale.

 

If you have any additional questions, please contact the Sport Business Poland office:

+48 514 810 264
TICKETS
21.11.2023 WARSAW, POLAND
ONLINE

50 € (net)

  1.  Online access for the first day of the VI SBP Congress
  2.  Simultaneous translation
  3. Certificate of participation
  4. Congress Recordings
CONFERENCE

150 € (net)

  1. Access for the first day of the VI SBP Congress
  2.  Simultaneous translation
  3. Certificate of participation
  4. Congress recordings
  5. Welcome Pack
  6.  Access to the networking platform and meeting zone
  7.   Lunch and coffee breaks
VIP

600 € (net)

    1. Access for the first day of the VI SBP Congress – VIP
    2.  Simultaneous translation
    3. Certificate of participation
    4.  Congress Recordings
    5.  Welcome Pack VIP
    6. Access to the networking platform and the VIP meeting zone
    7. VIP Lunch and coffee breaks
    8.  Access to educational materials
    9.   Invitation for the Industry Evening (November 21)
    10.  A night in the Hilton Warsaw City Hotel (Nov 20-21 or Nov 21-22)
ADDITIONAL OPTIONS
  1. Invitation for the Industry Evening (50   net)
  2. A night in the Hilton Warsaw City Hotel (Nov 20-21 or Nov 21-22, PLN 190   net)
PARTNERS OF THE VI SPORT BUSINESS POLAND CONGRESS
21 - 22.11.2023 WARSAW, POLAND
STRATEGIC PARTNERS
MAIN PARTNERS
PARTNERS
SECTION PARTNERS
MEDIA PARTNERS
CONTACT
21 - 22.11.2023 WARSAW, POLAND

Damian Sujkowski

[ Specialist sales and marketing]
+48 514 810 264
NEWS
21 - 22.11.2023 WARSAW, POLAND
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